For Businesses For Consumers TRUSTe Blog About TRUSTe   
 
TRUSTe - Make Privacy Your Choice
Communicate Trust with the "We Don't Spam Seal."

Why choose TRUSTe's Email Privacy Seal?

  • Build trust and confidence with your customers and prospects at the point of email collection by displaying TRUSTe’s seal.
  • Program helps streamline legal compliance with email and privacy laws.
  • Exceed industry's CAN-SPAM requirements.
  • TRUSTe's trained compliance team helps identify potential privacy threats that would otherwise go unnoticed - saving your reputation and your pocket.
  • Align your organization with best practices for Web site email disclosures.
  • Leveraging our third party dispute resolution processes to extend your customer care.


How can TRUSTe help build your email campaign?

A Web site seal backed by a trusted endorsement brand lets visitors know they can trust you with their email address. With requirements that not only exceed CAN-SPAM, but embody best practices for email such as clear notice, affirmative permission and trusted unsubscribe, any company should be proud to display this seal. Improve the health of your email campaign with by increasing consumer trust.

Program Features:

  • Top brands feature the TRUSTe "We Don't Spam" seal in promotional email.
  • TRUSTe resolves 100% of the over 5,000 privacy complaints filed by sealholders' customers every year.
  • Over one million consumers click to verify TRUSTe seals every month.

Join the leading the privacy seal certification organization now!

Contact a Sales Executive to learn how TRUSTe can help with your online privacy needs.

"Exceeding industry email standards regarding the collection of personal information is something Cheapflights.co.uk takes pride in. Communicating Trust to our members through the Truste "We Don't Spam Seal" has increased newsletter registrations significantly."

- Yogesh Sharma, UK Newsletter Manager, Cheapflights.co.uk




 

 

Email Privacy Seal Members:

Cheapflights Ltd.
LQ Management, LLC.
MercadoLibre
Pepsi-Cola
The New York Times
UShip, Inc.

 

Sign up for your seal today.

 

Learn more about the program:

Email Privacy Seal Data Sheet

Cheapflights Case Study

© 1997 - 2008 TRUSTe. All Rights Reserved.